A Massive Thank You to Citroën UK!

As the 2CV Challenge draws nearer (there are only a couple of days left!), we want to begin thanking all the incredible organisations that have already shown their support in a variety of different ways to raise money and awareness for DementiaUK.

One of our biggest thanks has to go to Citroën UK and Citroën International, who have been supporters of the challenge from very early on. They're a massive organisation whose presence is felt across the globe, and the 2CV range is still one of their most popular and beloved cars, garnering support worldwide in the form of meet-up groups, Instagram channels and passionate blogs. Their willingness to support us is very humbling!

Steve Hudson, the founder of The 2CV Challenge, added: “It’s wonderful that Citroën have chosen to support the 2CV Challenge. Having such a trusted and powerful brand behind us, and more importantly behind our wonderful 2CV ‘Flo’, gives us a real boost to tell the world of our quest to raise as much as possible for Dementia.

Please follow our progress and take a moment to have a laugh at our challenges, sparing a thought for those suffering with, or affected by Dementia.”

The 2CV Team is very excited to show you the wonderful support that Citroën UK has already been able to give us – photos coming soon on all our social channels! – and we look forward to keeping them updated on how the challenge is going.

We'd like to thank Citroën once again for their support. Since 1919, the Citroën brand has prided itself on boldness, innovation and human emotion. The 2CV range represents pioneering Citroën Logo technology and reliability and is a massive part of Citroën’s 100 year history of daring and innovation.

These are just some of the reasons why (touch wood!) Flo is going to succeed in her mission of getting us back in one piece from the French Alps! Don't forget, there's still time to donate and set your challenge for the 2CV Team and support the fantastic Dementia UK.

Follow Rich, Steve and Flo on Twitter, on Facebook, or on Instagram to keep up with the latest updates from the challenge and also to see the best moments from our journey!


2CV visits Richmond Village Retirement Home

It’s been so important for us throughout the 2CV Challenge that we don’t lose sight of why we’re doing it and who we’re raising money for. A number of us in the 2CV team have experienced firsthand the pain and anguish dementia causes both for the sufferers and their families; it doesn’t discriminate and there are always aftershocks.

Thankfully, so many amazing people devote every minute of their day to helping alleviate this condition and supporting those who have it. 

We were privileged enough to visit Richmond Village Retirement Home in Nantwich, and meet their fantastic team of dedicated people and discuss our challenge with a number of the residents. We were very pleased to hear of the fantastic memories many of the residents have of the 2CV, proving once again that it really is a car that transcends across generations. Of course, for every fond memory of the 2CV, there were some not-so-fond recollections of breakdowns, bumpy rides and cold seats!

We also joined in with residents as they enjoyed their puzzles and activities provided by the Richmond Village team, although we weren’t much help with the crossword - who knew that ‘7 Down: Glaringly Simple’ could be so difficult!

Sadly, the British weather wasn’t playing the game (as usual!) so residents were unable to see Flo in all her glory, but we were delighted to invite the wonderful staff members out to come and take a peek at her!

We also received four new challenges from the residents, which we will be sure to complete when we are abroad:

  • Collect as many French pebbles as possible for residents to paint after we return (victorious!)
  • Get at least 100 signatures in our Nantwich book, to display in the reception area.
  • Collect a walnut from Vinay in Grenoble - walnut capital of France!
  • Get a photo from every single town we visit and capture the range of people living in France.

In addition, Richmond Villages have very kindly agreed to donate any spare change that people can give after their holidays and excursions this year to The 2CV Challenge’s chosen charity, Dementia UK. If you can spare anything, it will all go to helping Dementia UK’s Admiral Nurses, who are specially trained staff members who help people living with dementia and their families.

Speaking about our visit, Nicola Jackson, Senior Village Advisor said: "Here at Richmond Village Nantwich and in view of our new specialist Dementia Village in Willaston, we are always very keen to support our local community especially when it involves something as important as funding research into Dementia.

When we heard about the 2CV challenge and met with the guys doing it, we knew we wanted to get involved spending an afternoon coming up with some fiendish challenges for them to complete on their journey.

What we are particularly impressed with is the way in which they have chosen to raise awareness of dementia and the way people can help and support those living with it, their loved ones and carers. Driving across France in an old baby blue 2CV  called Flo whilst completing tasks is a novel and thoroughly original idea that we wish them every success with.

We are also truly honoured that they will starting their journey from Richmond Nantwich and we will all be cheering them on! Go Flo – you can do it!"

We’ll be back to visit all our friends at Richmond Villages Retirement Home in Nantwich just after we set off for our journey, so be sure to keep an eye out! And follow Rich, Steve and Flo on Twitter, on Facebook, or on Instagram to keep up with the latest updates from the challenge and also to see the best moments from our journey!

Also, don't forget, there's still time to donate and set your challenge for the 2CV Team and support the fantastic work Dementia UK do.


Come along and ‘Meet the Flintstones’ as we roll into Nantwich town centre, Cheshire, on Saturday 19th October from 1pm onwards.

Join ‘Fred’ & ‘Barney’ as we pull out classic Citroën 2CV through the streets of Nantwich to gain support for ‘The 2CV Challenge’, which will take place in April 2020 in aid of Dementia UK. When myself, Steve ‘Flintstone’ and challenge partner Rich ‘Rubble’ will travel back from the French Alps in a classic Citroën 2CV called ‘Flo’, while completing a series of challenges with a target of raising £100,000 for charity.

I chose to launch his ambitious road trip in my hometown of Nantwich on what is set to be a fun-filled weekend. Dressed as characters from the ‘The Flintstones’, myself and Rich are hoping to raise awareness of our biggest personal challenge to date. Every summer when I was growing up, my dad used to drive us down to France in an old Citroen. He absolutely loved that car, and as much as my siblings and I would fight like hell in the back all the way, they were some of the happiest times of my childhood.

When my dad’s dementia began, there were many challenging moments, but one of the most painful was when he finally had to give up driving. Not only had it always been something he’d loved doing, but it felt like that moment also represented his loss of independence.

We came up with the idea of ‘The 2CV Challenge’ earlier this year, when an old Citroen 2CV car overtook the coach Rich and myself were on and we said how much fun it would be to drive one again. It went from that, to driving it back from the Alps next year. Along the way we’ll be completing a tonne of challenges in order to raise as much money for Dementia UK as we can.

With a target of £100,000, some of the challenges that have already been set for us are:

  • Run Rabbit Run – Myself and Rich will play rock paper scissors, and the winner will drive ahead for 10 minutes, while the loser has to jog to catch up while wearing an Easter bunny outfit
  • Strong Man – We will have a competition to see who can pull the 2CV the furthest in 30 seconds.
  • The Winner Takes It All – This is when we will take turns to sing EVERY Abba song (approximately 3 hours of torture). We will share clips on social media of each other and you can decide the winner, who will then enjoy a well-earned nap in the back while the loser continues the drive!

There are a number of ways to help ‘Flo’ and Team 2CV to reach our financial goal of £100k for dementia. Simply pledge some money on the dedicated JustGiving page because you believe in the cause, or challenge the team to do something fun or crazy to make the drive more fun! If you’re an individual you can set us a challenge for £50, as long as it’s not against EU law! If you’re a company, then we’ll complete any challenge for £200, and we’ll share the evidence with you on video via social media, whilst giving your company a big shout out! Pledges of any value are most welcome and all the money will go directly to the charity.

When donating through JustGiving please remember to suggest your challenge or bet when asked to leave a message!

Email steve@the2cvchallenge.com, visit www.2cvchallenge.com, tag #the2CVchallenge

We hope to see you there!!